Belcher Button and Testing

By Erin | June 25, 2009

If ever there's a mantra (or a cop-out depending on your point-of-view, LOL, kidding, kidding, geez) in marketing, it's that you have to test, test, test.

Want to know whether this headline or that would fare better? Why not just ask Mike Filsaime (or some other big guru of your choosing), right? WRONG!

Even as the guys at Keith Wellman's LiveStream event (recording here) the other day, including Matt Bacak, were reporting some counter-intuitive results, they warned against jumping to any conclusions in your niche, with your product, etc., etc..

You have to test. Yet, who can deny the sheer beauty of a well-designed "Belcher Button," said to be the best converting button in internet marketing? Whether it still works quite as well given its over-exposure, we can't seem to get enough of it.

Made that bad-boy myself. Well, kinda. Got a little help from this new graphics tool, but it's highly customizable, and I had fun creating it.

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Topics: marketing, reviews, software | 0

Tellman Hops On The CPA Bandwagon

By Erin | June 23, 2009

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Topics: CPA | 0

URL Shorteners, Link Trackers, and Scrnch.Me

By Erin | June 5, 2009

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Topics: membership sites, reviews | 0

Membership Script Bonus

By Erin | May 28, 2009

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Topics: membership sites, software | 0

Online PDF Brander

By Erin | May 11, 2009

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Topics: software | 0

Future of Info Marketing

By Erin | May 7, 2009

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Topics: affiliates, audio | 0

Rapid Action Profits Cookie Jar Addon

By Erin | April 28, 2009

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Topics: software | 0

Offline Gold

By Erin | April 14, 2009

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Topics: marketing | 0

I’ve been SWIPED!

By Erin | April 1, 2009

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Topics: copywriting | 0

How To Redirect, Cloak, Mask, and Track Your Links

By Erin | March 25, 2009

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Topics: free report | 0

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